EchinaceaWhiteSwan.png
EchinaceaWhiteSwan.png

Echinacea 'White Swan'

$5.50

Echinacea purpurea

PRE-ORDER:Ships approximately mid-March 2026

Echinacea ‘White Swan’ is a refined white form of the native purple coneflower, prized for its crisp petals and warm copper-orange cone. Strong upright stems rise above sturdy green foliage, producing large daisy-like blooms that hold their shape through summer heat.

Long valued in perennial borders, ‘White Swan’ brings brightness without harshness — its white petals soften stronger color schemes and pair beautifully with ornamental grasses, phlox, salvia, and other summer perennials. The flowers are highly attractive to pollinators, and the prominent seed heads provide late-season structure and winter interest if left standing.

Reliable, drought tolerant once established, and long-lived, this is a foundational plant for sunny borders and naturalistic plantings. Blooms are excellent for cutting, and spent flowers can be left to feed birds in autumn.

Seeds will gather in your Trug until you are ready to checkout.

Echinacea purpurea

PRE-ORDER:Ships approximately mid-March 2026

Echinacea ‘White Swan’ is a refined white form of the native purple coneflower, prized for its crisp petals and warm copper-orange cone. Strong upright stems rise above sturdy green foliage, producing large daisy-like blooms that hold their shape through summer heat.

Long valued in perennial borders, ‘White Swan’ brings brightness without harshness — its white petals soften stronger color schemes and pair beautifully with ornamental grasses, phlox, salvia, and other summer perennials. The flowers are highly attractive to pollinators, and the prominent seed heads provide late-season structure and winter interest if left standing.

Reliable, drought tolerant once established, and long-lived, this is a foundational plant for sunny borders and naturalistic plantings. Blooms are excellent for cutting, and spent flowers can be left to feed birds in autumn.

Seeds will gather in your Trug until you are ready to checkout.

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Product Details

  • Lifecycle: Perennial

  • Mature Size: 2.5–3 ft tall × 18–24 in wide

  • Sun: Full sun

  • Soil: Average, well-drained

  • Bloom Season: Midsummer to early fall

  • Flower Color: White petals with copper-orange cone

  • Approximate Seeds Per Packet: 50

USDA Hardiness Zones: 3–9 (perennial)

  • Reliably overwinters in Zones 3–9

  • Dies back to the ground after frost and re-emerges in spring

  • In Zones 8–9, ensure excellent drainage to prevent winter crown rot

  • In colder climates (Zone 3), mulch lightly after the first hard freeze

Growing Guide

Sowing Depth

Surface sow and press gently into soil. Light aids germination.

Germination Time

10–20 days

Cold Stratification

Cold stratification improves germination rates. Provide 2–4 weeks at 35–40°F before moving to warmth, or winter sow outdoors for natural stratification.

Starting Indoors

Sow 8–10 weeks before last frost. After stratification (if used), maintain temperatures at 65–70°F and keep soil evenly moist.

Starting Outdoors

Direct sow in early spring or late fall. Fall sowing allows natural winter conditioning and often produces the most reliable germination.Placement & Cultivation

Plant in full sun in well-drained soil. Avoid overly rich conditions, which can cause floppy growth. Drought tolerant once established. Deadhead to extend bloom or leave seed heads standing for winter interest and wildlife support.

Final Spacing

18–24 inches

Water Requirements

Moderate during establishment; low once established.

Soil pH

Neutral to slightly acidic

Fertilizer

Incorporate compost at planting. Additional feeding rarely necessary.

Pests & Diseases

Generally resistant. Ensure good air circulation to reduce powdery mildew in humid climates.

Cut Flower Use

Harvest when petals are fully open and firm. Excellent fresh; seed heads may also be dried.